Hi, I'm Jeremy. I make complicated projects feel simple.

I'm a product manager in Amsterdam with a background in design. I keep teams, clients and plans on the same page, from the first idea to the day it ships.

See my work Email me

Some things I've worked on

All projects

VR view of a street with a police officer at a window and two virtual hands reaching for a front door.

Product & project lead Dutch Police

Crime Scene Management Training

The Police's earlier VR trainings needed people standing by to help. I led a small team to build one that officers can finish on their own.

2,000+ officers, almost no support questions

Product owner My own product

Stackd

My girlfriend and I never knew what was in the house, so food went off and shopping was guesswork. So I'm building an app that fixes that for us, and soon for others.

340+ improvements in two months

Framework overview showing UI components, their placement rules and how they look in a training scene.

Product lead VR Owl

Scaling Training Production

Every client project rebuilt the same pieces from scratch. I set the vision for a shared framework and led a team of eight to make it work alongside client deadlines.

3× team output per quarter

VR view of a virtual hand holding a screwdriver inside an electrical cabinet, with the next part highlighted in cyan.

Product & project lead HTM

Technical Maintenance Training

HTM's mechanics needed two hours of hands-on training for one procedure. I led the project from the sales talks to delivery, and the training now takes twenty minutes.

2h → 20 min training time for the client

Smaller projects

A website concept and a personal typography project.

Laptop showing a redesigned Van Gogh Museum homepage with a yellow background and a self-portrait.

UX & UI design Van Gogh Museum (concept)

Designing for Online Sales

A concept redesign of the Van Gogh Museum homepage, built around what visitors actually came to do.

Open booklet with bold condensed film-poster typography on both pages.

Editorial design Personal project

Designing with Typography

A type specimen booklet staged like a silent film, letting a typeface show its mood instead of just its letters.

A few things I've learned

Not rules, just what keeps coming back in my projects.

If people need help to use it, it isn't finished.
The Police training had one goal: officers should get through it on their own. That goal decided almost every choice we made.
Read the case
Get involved before the plan is fixed.
I joined the HTM project during the sales talks. Knowing the ‘why’ from day one made every later decision easier.
Read the case
Do it twice, then make it a system.
We kept rebuilding the same instructions and checks. Turning them into a framework tripled what the team could ship.
Read the case
Show it early, even when it's rough.
A clickable or playable prototype in week two saves a lot of discussion in week ten.